NINJAGO At 10: Greetings From NINJAGO City
For 10 years LEGO® NINJAGO has inspired a generation to jump up, kick back, spin around and build. With the TV series still going strong, it would be the highly divisive big-screen adventure which would capture the imagination of a new fanbase. Following the success of The LEGO Movie, plans to bring the masters of Spinjitzu to the big screen were soon dusted off. A feature-length adventure was previously planned but soon lost traction...
Click & Snap: LEGO 2020 Holiday Gift
As a LEGO® Ambassador, I’m lucky enough to receive a Christmas present from the folks at the LEGO Group. It’s not just us Ambassadors who are graced by some festive generosity. Every year members of the LEGO Design Teams create festive-themed sets, with one being chosen to become the set gifted at Christmas. The chosen set is then gets given to all LEGO employees. Thanks to AFOL Engagement Team, all of the Ambassadors currently...
LEGO Wonderfully Rebuildable World Easter Eggs
Earlier today a new follow-up to the LEGO® Rebuild The World ad campaign was released, it will premiere on UK TV tomorrow night during the Great British Bake-off. If you’ve already given it a watch, you may have noticed that just like the first Rebuild the World mini-movie, it features few familiar-looking things throughout the fun new advertisement. It’s also a very inclusive ad, showing LEGO is for everyone....
A Look At LEGO…. Ghostbusters
Happy Halloween, it’s that time of the year when ghosts, monsters and various scary folk get up to all sorts of mischief. And who you gonna call when such things occur? The Ghostbusters of course. Those paranormal investigators burst onto the scene in the 80s classic, Ghostbusters and over 30 years later they made their LEGO debut. The Ghostbusters entered the world of LEGO via CUUSOO, the platform which allowed LEGO fans to...
What’s Next For Future LEGO Mandalorian Sets
For over 20 years LEGO® fans have been able to build their own Star Wars adventures. In recent years, both the Star Wars films and the various LEGO Star Wars sets have been met with little enthusiasm. Then Disney+ came along and with it came the first-ever live-action Star Wars series. The Mandalorian became an instant success and even managed to keep a few surprises. Since The Mandalorian premiered on Disney+ in the US late last...
A Look At LEGO…. X Partnerships
If you’re reading this, you are most likely a LEGO® fan. But your fandom can now extend beyond the bricks thanks to an increasing number of partnerships with other iconic brands. This year has seen the LEGO Group join forces with a record number of other companies for various LEGO inspired product lines. But who have LEGO partnered with or are soon to be partnered with? Here’s a round-up of these LEGO link-ups. LEGO X...
LEGO Minifigures Continues To Expand Inclusivity
When the LEGO® Minifigure was first conceived it was decided to give them a yellow skin tone so that children of any race or background could pour their creative imagination into these little plastic vessels. Although over the years more natural skin colours have been introduced to reflect mostly famous TV and movie characters, yellow is still used for most LEGO characters. Being able to reflect modern-day life in LEGO sets has...
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