First Look At Rebranded LEGO VIP Program

A few months ago LEGO® announced that the LEGO VIP program would be changing. As well as offering a digital platform to collect and spend points, it seems the branding of the program is also getting a flesh lick of paint. It’s out with the red and in with the blue, with a brand new logo and a blue colour scheme, along with stylised Minifigure characters. The first signs of the changes can been seen with the current Lunar Lander VIP Patch offer and this month two double VIP point sets, expect the fully rebranded VIP program to be unveiled this month. Are you sad to see the classic VIP branding replaced or are you excited to see what the new program will offer?

We’re making things better 
In the coming months, we’ll be launching an online rewards centre that will introduce some new ways to earn and spend VIP points. 

To support our Planet Promise, we’ll also be going digital with VIP cards. Physical cards will be available for anyone who still wants one. 

When it’s all happening 
We’re working hard on the updates and you’ll see the first changes come into effect in two months from now. 

Your points will still be available 
All your existing VIP points will still be available and worth the exact same value. All your points will be valid for at least 18 months. We’ll reset the clock on all your points every time you earn or spend any points, so you can use them for longer. Yay! 

You’ll still be able to use your points to get discounts at LEGO Stores and on You’ll also be able to manage your points through the online rewards centre (you’ll need internet to access it). 

Author: Adam White

Howdy I'm Adam, The editor of - your go to source for the latest LEGO news, reviews and much, much more. Some of you may know me from other LEGO sites so you'll know I have a good experience of the LEGO community and a deep, passionate commitment to all things LEGO. I specialize in seeking out the latest LEGO news and products, as well as being an expert on all things LEGO gaming. So welcome to BricksFanz - Fuelling Your LEGO Lifestyle.

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