Introducing LEGO Ideas Steamboat Willie
Mar18

Introducing LEGO Ideas Steamboat Willie

Back in 1928 Walt Disney created a cartoon that would become a milestone for the Disney. Although not the debut of Mickey Mouse, his appearance in Steamboat Willie would cement the little mouse as the face of of the Walt Disney company. Now over 90 years on, his musical trip along the river in the S.S. Willie, has been recreated for the latest LEGO® Ideas set. Originally envisioned by fan builder Máté Szabó, the final design of the...

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LEGO Marvel Collection Available Now
Mar15

LEGO Marvel Collection Available Now

Get ready to enjoy the LEGO® Marvel universe once more as the LEGO Marvel Collection arrives on PlayStation 4 and Xbox One today. This collection of re-released games has all three previously released LEGO Marvel games, packaged together into one collection. These include LEGO Marvel Super Heroes, LEGO Marvel Avengers and LEGO Marvel Super Heroes 2. As well as including all three LEGO Marvel games, all Season Pass content is also be...

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LEGO Maintains Reputable Company Accolade
Mar07

LEGO Maintains Reputable Company Accolade

For the ninth year in a row The LEGO Group has maintained its Top 10 position in the Reputation Institute’s annual RepTrak®100 list. To determine the list, RI surveyed more than 230,000 individuals in 15 countries from January to February 2019. The ranking measures how people connect to a brand or company, be it through their products or services. The LEGO Group is well known for its excellent customer service and its fanbase...

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LEGO Group Appoints New Chief Digital Officer
Mar07

LEGO Group Appoints New Chief Digital Officer

The LEGO Group have appointed JJ Van Oosten, as their new Chief Digital Officer. This role plays a key part in the digital push being implemented across various different aspects of company. This will include shopping experiences both in LEGO® brand stores, retail partners, online and through connecting the LEGO brand with consumers. THE LEGO GROUP APPOINTS JJ VAN OOSTEN AS CHIEF DIGITAL OFFICER The LEGO Group today announced the...

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LEGO Group 2018 Annual Results Press Conference
Feb28

LEGO Group 2018 Annual Results Press Conference

On Wednesday the LEGO Group announced their annual results for 2018. A press conference was held in Billund, Denmark, which was streamed live online. For those who missed out on being at the press conference or watching it live, the whole thing has been made available online. LEGO Group CEO, Niels B Christiansen discusses the groups 3% growth in consumer sales and great bounceback on the less than great 2017 results. The LEGO Group...

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The LEGO Movie 2 Experience Comes To Windsor
Feb27

The LEGO Movie 2 Experience Comes To Windsor

The LEGO® Movie 2 Experience is coming to LEGOLAND® Windsor. After recently opening at LEGOLAND California, this unique behind the scenes diorama, recreates sets from The LEGO Movie 2. Experience the miniature marvel of Apocalypseburg, recreated with over 62,000 LEGO bricks. This special display piece has been recreated in partnership with Warner Bros. and will be at the park for the 2019 season which begins in a few weeks time....

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The LEGO Group Annual Results 2018
Feb27

The LEGO Group Annual Results 2018

The LEGO Group has announced their annual results for 2018 and the news is a lot better compared to last year. Sales in traditionally strong markets like the US, UK and Germany remain good with single figure growth, but real improvement is being seen in Asia, with China showing particularly good numbers. Overall the LEGO Group has seen revenue up by 4% and market share has risen in all markets. This marks a vast improvement on...

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