LEGO MASTERS Series 2 Is A Go
A few weeks ago the production team behind Channel 4 hit show LEGO® MASTERS were asking for application to apply for a possible second series of the show. Well it seems that possibility has now become a certainty as another series of LEGO MASTERS will be hitting Channel 4 in 2018. The show has been dubbed the “Bake-off with bricks”, as it pitted teams of pairs to build various creations using a vast collection of LEGO...
The LEGO Story: Brick By Brick Preview
LEGO® documentaries are anything new, James May built a LEGO house in Toy Stories, in recent years Channel 4 have aired a couple of shows and later this month LEGO will feature in the new Netflix series, The Toys That Made Us. But to date none of these have taken a look at the history behind the brick and how it went on to become the worlds most popular toy and most powerful brand. Thanks to the press team at Channel 5, we’ve...
The LEGO Group Appoint New Global Media Partner
The LEGO Group has appointed Initiative to handle their global media duties. Back in Summer LEGO® placed its media output in review, in which a number of agencies were invited to present their vision for future LEGO media promotion. Many put forward a pitch but it was Initiative’s digital-first approach, international reach and strong local insights that clicked with the LEGO vision of bringing the joy of LEGO play with more...
Fancy Being A Part Of LEGO MASTERS?
If you’re missing LEGO MASTERS then you’ll be pleased to know that the production company behind the show are looking for participates to take part in a possible for a second series in 2018. Tuesday’s Child are looking for more budding builders and you can express your interest in taking part in a possible second season of the show by sending them an email. The format has proven a real winner for Channel 4, with the...
LEGO Ideas Women Of NASA Set Revealed
The next LEGO Ideas set to hits stores has officially been revealed. You may have seen it pop up else where but we choose to wait for the official unveiling. The new set features a trio of women who helped to further space exploration, and is similar to set 21110: Research Laboratory released in 2014. As well as the set launching on November 1st there will be a pre-launch event in New York, details of which you can find over on the...
LEGOLAND Windsor Resort Visit Report
Last week we got to spend the day at LEGOLAND Windsor Resort, while there we got to check out the new LEGO NINJAGO World including NINJAGO: The Ride as well as take a peek at the new Castle Hotel. Over the past year the park has seen a few minor changes which are worth a mention including the introduction of THE LEGO Coffee Co, which is a new food and drinks concessions stands operated by Costa Coffee. These can found in The Beginning...
UCS Millennium Falcon Midnight Launch Report
A long time ago in a Square far, far away, eager LEGO® fans and press alike descended upon the UK Flagship LEGO Store in London’s Leicester Square for the midnight launch of the LEGO Star Wars Millennium Falcon. With the store set to open at midnight for LEGO VIP members to be amongst the first people in the world to own the biggest LEGO set ever made. One extremely eager LEGO fan called Leon, had been queuing since 5am...
Share, Wear, & Win LEGO Star Wars
Tomorrow evening Leicester Square will become a hive of scum and villainy as the BIGGEST LEGO set ever made gets a Midnight Launch at the LEGO Store London. To celebrate the launch of the Ultimate Collectors Series Millennium Falcon, LEGO want you pop on something Star Wars related and get sharing. Whether you have a full Wookie pelt in the cupboard or a funky Star Wars T-shirt, get dressed up and share your pictures on Twitter. Make...
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