LEGO Appoints New UK PR Agency For 2018
According to PR Week, LEGO has decided to appoint a new PR agency to manage its UK marketing activities in 2018 and beyond. Currently LEGO UK PR is handled by two agencies, Crescendo – who deal with many non-licensed LEGO themes like LEGO Friends and have been behind many of the big build public events like the Christmas displays. With Norton PR dealing mainly with licensed and story driven themes like Super Heroes and NINJAGO....
Advertisement
