Take The LEGO Merchandise Survey
Feb23

Take The LEGO Merchandise Survey

The LEGO Group wants your opinions on the future of LEGO-branded merchandised products. In recent years, the LEGO® brand has been expanded to include homeware items such as storage boxes, clothing from Levi and Uniqlo, plus many more goodies including stationery, books and plush toys. The survey, which can be taken via the links below, will collect your opinion on what you, as a LEGO fan, would like to see in the future. There are a...

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Celebrate 40 Years Of Transformers With LEGO Optimus Prime
Feb17

Celebrate 40 Years Of Transformers With LEGO Optimus Prime

This year marks the 40th anniversary of Hasbro’s Transformers. What better way to celebrate than starting your LEGO® Transformers collection with the LEGO Icons Optimus Prime set? Hailing for the planet Cybertron, Optimus is the fierce leader of the Autobots. After landing on Earth, the Autobots make it their mission to protect it from the evil forces of the Decepticons. LEGO Optimus Prime is based on the G1 design and even...

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LEGO Icons Welcomes The Medieval Town Square
Feb08

LEGO Icons Welcomes The Medieval Town Square

You wait years for the legendary LEGO® Goat to return and two come along at once as LEGO Icons welcomes another Castle-themed set. The Medieval Town Square is the latest set to take inspiration from a classic and beloved LEGO theme, whilst giving them a modern-day update. The set reimagines the Medieval Market Village set released back in 2009 and is packed with extra details, minifigures and an all-new grey goat. The 3,304-piece set...

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LEGO Botanical Almanac Book Preview
Feb03

LEGO Botanical Almanac Book Preview

The LEGO® Botanical Almanac book will be published by Chronicle Books next month. The book features an illustrated guide to the numerous LEGO versions of various flowers and plants which form the LEGO Icons Botanical Collection. It also features interviews with some of the LEGO Design Team behind those sets along with an exclusive illustrated print. The LEGO Botanical Almanac: A Field Guide to Brick-built Blooms will be published on...

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LEGO Gift Guide: Big LEGO Builds
Dec12

LEGO Gift Guide: Big LEGO Builds

As it’s the final day to get double LEGO® Insiders points it’s a good time for another gift guide. Today the focus is on large-scale sets. These have become a big part of the LEGO release calendar, with a big set being unleashed almost every month. Bigger sets provide an impressive display piece but can also be perfect sets to build over Christmas or together with others. This year has seen some great big sets released...

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LEGO Technic Celebrates AFOL Creativity
Nov05

LEGO Technic Celebrates AFOL Creativity

LEGO® Technic sets provide a unique and often challenging LEGO build experience, but the real creativity is unlocked when the instructions are cast aside. This is celebrated in a new LEGO Technic video, which showcases the amazing creativity of AFOLs. Using a complex mix of Technic elements and powered functions, these expert builders have crafted some amazing gadgets, including clocks, fans and artist bots. Check it out below and...

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71426: Super Mario Piranha Plant Set Review
Oct26

71426: Super Mario Piranha Plant Set Review

Every since the LEGO® Super Mario theme was introduced we’ve been treated to a number of larger scale sets aimed at adult builders. These have included a LEGO recreation of the Nintendo Entertainment System, a large ‘?’ Block filled with Mario 64 scenes and most recently an imposing brick-built Mighty Bowser. This year’s offering may not be as big or intricate compared to those sets but it still offers...

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43230: Walt Disney Tribute Camera Review
Oct16

43230: Walt Disney Tribute Camera Review

The LEGO Group and the Walt Disney Company have had a long-lasting relationship. Long before plastic bricks, Disney was the very first licensed LEGO® toy. Ever since the magical world of Disney and its beloved characters have inspired many different LEGO sets. Throughout 2023, many of the LEGO Disney releases have celebrated Disney’s 100th anniversary but it’s today Disney officially marks its centenary. One of the most...

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