Rebuild The World Through Purposeful Play

Posted By Adam White on Sep 17, 2020 | 0 comments

As you’ll know LEGO Education runs alongside the LEGO Group’s commercial entity and helps to ingrate specially crafted LEGO® products into schools and other educational institutes. Their latest campaign revolves around the Rebuild The World campaign, which began in 2019. The essence of the campaign is to Rebuild the World through purposeful play and focuses on Hannah—a lifelong learner. She never sees something as beyond repair. If something breaks, she knows she can always rebuild it. A skill which can be nurtured through play, in particular, sets such as the LEGO Education SPIKE Prime kit. With COVID-19 changing the way kids learn and interact, play is of ever-increasing importance.