A Message From The LEGO NINJAGO Team
Oct19

A Message From The LEGO NINJAGO Team

Back in November 2020, the LEGO® NINJAGO community lost a friend. Kirby Morrow, the voice of Cole sadly passed away. Since then the episodes of the show had already been recorded but it’s time to look to the future. As the NINJAGO TV will continue with new episodes, the LEGO NINJAGO Team have shared this message to let you, the fans know exactly what will be happening going forward. Dear Ninjago fans It’s about time we...

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LEGO Baseplates Set To Change In 2022
Sep28

LEGO Baseplates Set To Change In 2022

The humble LEGO® Baseplate has been a key part of LEGO building for many years. They’ve acted as roads, deserts, planet surfaces and the foundations of many Modular sets. Because of this they are also much loved by MOC builders and those who like to create vast LEGO displays. With the advent of the new surface plates, introduced in the LEGO City sets, rumours started to swell that the classic baseplate would be dropped from the...

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LEGO VIDIYO Official Statement
Jul23

LEGO VIDIYO Official Statement

There have been plenty of rumours surrounding the LEGO® VIDIYO theme, today especially has seen suggestions the theme has been canned. Now the LEGO Group has provided an official statement. The theme isn’t going anywhere just yet but the LEGO Group and Universal Music Group will refocus the theme to offer a better experience. The backlash to the theme has been a little embarrassing, but my favourite comment I’ve seen is...

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Take LEGO Page for Adult LEGO Hobbyists Survey
Jul12

Take LEGO Page for Adult LEGO Hobbyists Survey

The LEGO® Ambassador Network has posted another survey to learn more about creating a hub on LEGO.com for Adult LEGO hobbyists. If you are reading this, then as before that certainly includes you. The aim is to see if a special landing page focused on adult hobbyists would connect with fans. Anyone can take the survey and it only takes a few minutes to complete. This is a different survey to the AFOL Passion Survey shared a while...

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Take The AFOL Passion Survey
Jul07

Take The AFOL Passion Survey

The LEGO® Ambassador Network blog has posted a survey to learn more about the passions of its AFOL fanbase. If you are reading this, then that very much includes you. The aim is to see how well currently LEGO sets connect with other hobbies and interests. Anyone can take the survey and it only takes a few minutes to complete. As an AFOL, we know you are passionate about building – but what else are you passionate about? Do...

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Upcoming Adidas Set & Shoes Delayed
Jun25

Upcoming Adidas Set & Shoes Delayed

The upcoming new LEGO® adidas Originals Superstar set and wearable trainers were set to be available direct from adidas on July 1st alongside their LEGO retail release. Unfortunately, their availability direct adidas has been delayed until July 30th. With the kids shoes due July 15th. You’ll still be able to get the set direct from LEGO.com and LEGO stores on July 1st as planned. I’m waiting for confirmation if this...

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Inside Track On LEGO CON
Jun02

Inside Track On LEGO CON

Last week I got the chance to take part in a roundtable all about LEGO CON® with the Head of LEGO Agency, Emma Perkins & Associate Creative Director Matt Guenigault. The recently announced virtual event is a tester event, which could lead to future events if it proves popular. The aim of the event is to capture the attention of tweens, who are still interested in LEGO products but feel there are other priorities ahead of them....

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