LEGO® Premieres Christmas TV Ad Campaign
LEGO® has premiered their Christmas TV advertising campaign during tonights X Factor on ITV. The “Gift of Imagination” or “Shake Up Imagination” for the US, features a group of kids shaking wrapped Christmas gifts. It shows how that familiar sound a box of LEGO makes, can spark imagination without even showing the product. Although the kids can’t see the LEGO set inside the wrapped gifts, they begin to...
BRICKLIVE Christmas Press Release
We covered this at the end of the last week but the BRICKLIVE team have just sent over the proper press release detailing the launch of their festive themed pop-up BRICKLIVE Christmas experience. This brand new event takes the fun of past BRICKLIVE events and expands them across a series of themed zones, all situated in the Saatchi Gallery. BRICKLIVE Christmas kicks off at the end of November and runs over the festive period until...
A LEGO John Lewis Christmas
With something set to emerge from under the bed any time now, we thought we’d get into the festive spirit by taking a look back at the LEGO dioramas built by Bright Bricks for last year’s John Lewis Christmas campaign. These builds celebrated the iconic John Lewis Christmas adverts, which have become a staple of Christmas for the last few years. Commercials from 2012 through to 2016 were each recreated using LEGO elements...
Free Jolly Santa Polybag With Selected Sets
Get a free Jolly Santa polybag set from shop.LEGO.com when you purchase one of the sets listed below. This promotion is only currently available online and ends on November 12th. The same set is also this months Mystery calendar voucher item. So if you have the LEGO 2017 Wall Calendar take your voucher to your local Brand Store to get the set for free. You’ll also get the 2017 Christmas Build-up set for free with any of these...
Introducing BRICKLIVE Christmas
BRICKLIVE is returning this Christmas as BRICKLIVE Christmas, a multiple day event taking place within the Saatchi gallery in London. It begins later this Month and run right through until early January 2018. This festive themed edition of BRICKLIVE will feature four special zones including the Star Wars zone, Minecraft zone, Creative zone and the Christmas zone. This smaller scale event will still play host to some of the great LEGO®...
New Seasonal LEGO Sets Now Available
This year’s Christmas sets have now been added to the shop.LEGO.com, there are two little festive scenes which are both the perfect accompaniment to this year’s Winter Village set or to bring a bit more.festive cheer to your own Christmas LEGO displays. As well as the two Christmas sets, you can still grab the Thanksgiving and Halloween sets. All four sets are available now in LEGO Brand Stores and online from...
Get Your Free LEGO Christmas Build Up Set Now
The latest LEGO® promotion has started a little early, so you can now get this years Christmas Build-up set free from shop.LEGO.com or LEGO Brand Stores. This fun 24-in-1 festive themed set, lets you build a different everyday on the run up to Christmas. This is a different version to the one released in 2016. To get yours simply spend £60 or more in LEGO stores or online at shop.LEGO.com where the set will automatically be added to...
LEGO Still Tops Christmas Wish Lists
Despite the age of video games and digital devices, LEGO® is still topping Christmas Wish Lists. Ecommerce analytics firm Profitero have been taking a peek at lists made on Amazon and the results show LEGO still comes out on top when it’s comes to Christmas must haves. Both here in the UK and over US wish lists made on Amazon show LEGO is one of the most wanted items. Currently the LEGO Star Wars Advent Calendar tops the pile...
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