The LEGO Group Has An Amazing 2021
The LEGO Group has announced its annual results for 2021 and it’s been another fantastic year. They have today reported earnings for the full year of 2021. Revenue for the year grew 27 percent versus 2020 to DKK 55.3 billion and consumer sales grew 22 percent over the same period, outpacing the toy industry and driving market share growth globally and in largest markets The growth that occurred during COVID lockdowns has gained...
Retiring LEGO Sets Once They’ve Gone, They’re Gone
As 2021 comes to a close, a number of LEGO® sets will be retiring. If recent news stories are to be believed retired LEGO sets can land you a big windfall. Although the sets that are currently listed in the retiring section probably won’t be worth megabuck in the future, there are a couple of decent sets on their way out. So if there are any of these sets on your ‘to get’ list this will be your last chance to grab...
LEGO Look Back 2021 – Rise of The AFOL
The LEGO Group have recognised the importance of the adult fanbase for a number of years but it wasn’t until recently that they actually created and marketed sets directly at AFOLs. Although this began in 2020, this year truly saw the ‘Adults Welcome’ ethos hit its stride. Previously LEGO® Creator Expert was considered the most prominent collection of sets skewed towards older builders. But the branding was dropped...
LEGO Look Back 2021 – Many Minifigures
This year saw three series of LEGO® Minifigures released as well as two series of LEGO VIDIYO Bandmates including the elusive second series. 2021 also saw the format of the Minifigures series change, switching character counts from the usual 16 down to 12. The years began with a gang of original characters and the 21st series LEGO Minifigures. As has been the case with past Minifigures, Series 21 included plenty of fun new elements...
First Bricklink Designer Program Box Art Revealed
The LEGO® Instructions App has been updated to include the first batch of sets from the 2021 Bricklink Designer Program. The first collection of sets include five fan designs that previously hit 10k votes on LEGO Ideas but didn’t become an official set. Selected fan designers were invited to include their original projects in the Bricklink Designer Program, where the first five sets to hit their funding goal would become an...
LEGO 2021 Polybags Review Part 2
LEGO® promotional sets, recruitment bags or as most of us know them – polybags, offer a selection of interesting builds inspired by current LEGO themes. Here in the UK, they were mostly obtained via newspaper giveaways or from various LEGO GWP promotions. In recent years, they haven’t been the easiest things to locate, but they have started to appear in various magazines, sold in supermarkets, bundled with stationery...
New 2021 LEGO Polybags Now At Asda
As I did my weekly death run to buy essentials for the week, I popped along the toy aisle at my local Asda store. There I discovered a brand new box of LEGO® Polybags, featuring a selection of the new 2021 sets. There are five different sets to collect in the Asda polybag range which include the NINJAGO Legacy Titan Mech, Speed Champions McLaren Elva, LEGO City Police Water Scooter, Creator 3-in-1 German Shepherd and LEGO Friends...
More Upcoming LEGO Released Rumoured
A Spanish retailer called libreriatilos.es has listed a number of LEGO® products on its website, which could indicate some unknown future LEGO releases. Before you read on, remember these are considered rumours until officially reveal by the LEGO Group. Of all the products listed, the one which is making the most waves is a possible Marvel Minifigures series. These are listed as arriving in August. Previously a Looney Tunes series was...