Become The Next LEGOLAND Master Model Builder
This weekend, LEGOLAND® Discovery Centres, including Birmingham and Manchester, are launching the first worldwide search to crown the Global Mini Master Model Builder. From Saturday, January 11th to Sunday, February 2nd, LEGOLAND® Discovery Centres around the globe will open their doors for young aspiring builders to showcase their imagination and creativity by constructing something extraordinary for the judging panel. Each Discovery...
LEGO Group & BBC Studios Announce BLUEY Partnership
Cheese and Crackers!! the pre-Christmas speculation has proven true as the LEGO Group and BBC Studios announce a new BLUEY partnership. That means there are several LEGO® Bluey sets in development these will be fully revealed in the Spring. The products will include 4+ and DUPLO sets, all inspired by the smash hit animated show. If you are unaware of Bluey, it follows the adventures of a family of Australian Heeler dogs. Its...
Blocks Magazine Issue 123 Preview
The latest edition of Blocks Magazine arrives in UK stores early next month and here’s what you can expect to discover in issue 123. The upcoming issue focuses on adventure and some of the many classic LEGO® themes fuelled by them. Plus there are reviews of some of the recently released LEGO sets. The latest issue is already arriving with subscribers and you’ll be able to find issue 123 in selected stores on or around January 2nd,...
LEGO Sets To Feature Sunflower Lanyards
The LEGO Group have always been keen to reflect real life through their products. Whether that’s people who use wheelchairs, have hearing aids, have limb differences or have fallen into the river in LEGO City. OK, maybe not the last one, whose characters from a selection of sets have reflected real-life conditions many people deal with daily. These conditions aren’t easy, especially for kids, so seeing them portrayed in...
Kids To Make Adult Wishlists More Wonderful
This Christmas, the LEGO Group has found half of British adults blame their ‘unexciting’ passionless Christmas wish lists on reality and practicality, with 17 being the age when our wish lists shift from fantastical to functional. To spur on the festive spirit, the LEGO Group are encouraging kids to reimagine their parents’ boring adult wish list items, and turn them into wonderful wish lists for the chance to have their...
Leicester Square Store Kicks Off Festive Season
Last night ‘celebs’ and a small handful of LEGO® fans descended upon the Leicester Square store to kick off Christmas. The event also helped launch a completion to win a private party at the Leicester Square store. During the launch event, some of those in attendance were gifted LEGO goodies. There was also the opportunity to build a mini Cataclaws and create a minifigure. You can learn how to enter the completion here....
Leicester Square Welcomes LEGO Storytelling Zone
The everchanging space upstairs in Leicester Square LEGO Store has been given a festive makeover. LEGO Santa has set up his Post Office in the area and visitors can enjoy a festive story in the Storytelling Zone. The new space will also offer a unique LEGO Passport stamp, a Build To Give area and the chance to take a snap with LEGO Santa. Learn more below. READY TO HAVE A BRICK-TASTIC CHRISTMAS? – THE LEGO GROUP WELCOMES YOU TO...
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