Happy LEGO World Play Day
Today is World Play Day, a time to showcase the importance of play for kids’ development. So much so, the United Nations adopted an official International Day of Play and declared it a fundamental right for every child everywhere. This date is aimed at raising awareness about the importance of play in children’s lives and inspiring the world to ensure that all children can fulfil their human right to play. So grab some bricks...
The LEGO Group Celebrates World Play Day
Today marks the first-ever World Play Day, in honour of the UN’s International Day of Play (IDOP). Last year, the LEGO Group and global partners successfully called on the United Nations to adopt IDOP to champion and protect children’s right to play. As part of the celebrations, four cities around the world are hosting special playful LEGO installations. The build-up to World Play Day has also been celebrated at selected LEGOLAND...
Celebrate World Play Day On June 11th
The LEGO Group is calling on kids and families worldwide to put their cities in play mode on June 11, when it celebrates its first-ever World Play Day in honour of the UN’s International Day of Play (IDOP). Last year, the LEGO Group and global partners successfully called on the United Nations to adopt IDOP to champion and protect children’s right to play. Learn more below. The LEGO Group Invites Everyone to Celebrate World Play Day...
LEGO-themed Play Pavilion Announced
Serpentine and the LEGO Group have announced a unique play-focused installation called the Play Pavilion. The interactive play commission will be situated alongside Serpentine South in London’s Kensington Gardens. It’s been designed by British architect Peter Cook and the colourful design incorporates LEGO® elements into the design, via brick-built murals around the structure. The Play Pavilion will be unveiled on World Play...
Happy International Day Of Play
The LEGO Group has celebrated the power of play with it’s World Play Day for the last three years, but this year’s event is the first United Nations International Day of Play. This continues to highlight the importance of play, just on a much wider scale. Today is the perfect time to set aside a few moments to play. It doesn’t have to be connected to LEGO, but you could break open that set you’ve been meaning...
LEGO Stores World Play Day Make & Take Event
This Tuesday is World Play Day and selected LEGO® Stores will be running a LEGO Make & Take event to mark the occasion. You’ll be able to collect a free buildable LEGO vehicle from selected stores on June 11th and take your build home with you. The latest Make & Take event appears to limited to certain LEGO stores, so check with your local store for further details. Learn more about World Play Day...
Inside The LEGO Superpower Academy
As kids and adults across the globe celebrate World Play Day, today in London, the LEGO® Superpower Academy opened its doors. The unique interactive escape room experience offers a chance for visitors to unleash their superpower of play. Ahead of the experience opening, a group of well-known LEGO ‘fans’ or celebs, got to try it out, which offers a look inside the event. Check it out below. CELEBS AND THEIR FAMILIES UNLOCK...
Happy LEGO World Play Day 2023
It’s time to get creative, grab some LEGO® bricks and celebrate the power of play as World Play Day is here. The theme of World Play Day 2023 is the Superpower of play. There are World Play Day events taking place across the world including The Superpower Academy opening in London, public playgrounds in Sydney and New York, along with free LEGO goodies from all LEGO stores. Set aside some time today and spend a few moments...
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