Smyths Toys Where LEGO Lives
Smyths Toys and the LEGO Group have joined forces for a new campaign dubbed ‘Where LEGO® Lives’. The campaign is playing out across social media, the Smyths Toys website and Smyths Toys stores, with the aim to highlight Smyths as a destination retailer for all your LEGO needs. With the retail landscape vastly changing in the UK, places to go and physically pick up the latest LEGO sets, are becoming few and far between....







