LEGO Partner With Nickelodeon For Kids Choice Sponsorship
The LEGO Group has signed on to be the first ever global sponsor of Nickelodeon’s Kids Choice Awards. The slime-filled event has been running for a number of years and offers a kid-centric take on the awards format, which features a drop or two of slime. The partnership will feature an international campaign across Nickelodeon’s major markets in the US, Europe, Latin America and Asia Pacific territories. The LEGO®...