LEGO Bygge Hygge The Art Of Cosy Building
With the cold winter months fully taking hold, Danish brand The LEGO Group has launched a new campaign to bring some warmth to us all – ‘LEGO® Bygge Hygge’. What is LEGO Bygge Hygge? Bygge = the Danish word for building, and Hygge = the Danish word for acknowledging a feeling or moment as cosy or special, therefore ‘Bygge Hygge’ = the art of cosy building! Pronounced ‘boo-gah hoo-gah’, it’s all about gathering your family...
Help Bring Back A Classic Theme With LEGO Ideas
To celebrate the 90th Anniversary of LEGO®, fans are being the chance to help bring back a classic LEGO theme for a special new one-off set. From a list of 30 bygone themes, fans can vote for three themes to bring back. Once this section of the vote ends, the top three themes will then be the focus of a second secret vote, with one of those themes being turned into a celebrational set in 2022. CHOOSE WISELY as only a single 18+ set...
Brick Train Awards Are Back For 2021
Dig out your virtual tickets as the Brick Train Awards are set to return for 2021. The Brick Train Awards are a global celebration of all things LEGO Trains. Ever since the first LEGO trains took to the tracks, they have inspired LEGO fans to create their own layouts, scenery and trains. The Brick Train Awards are a way to showcase some of the amazing creations built by LEGO fans across the world. Entries open on February 1st, with...
LEGO NINJAGO Celebrates 10th Anniversary
On January 14th, 2011 the Masters of Spinjitzu spun onto TV screens and into toy stores. LEGO® NINJAGO would become one of the LEGO Group’s most popular themes. It survived long beyond what was originally planned and lore surrounding NINJAGO continues to expand with new TV series and LEGO playsets. Today marks the 10th Anniversary of LEGO NINJAGO, to celebrate the LEGO Group will be releasing various sets including the new LEGO...
Introducing LEGO Education BricQ Motion Sets
For over 40 years, LEGO® Education has harnessed the power of the LEGO® brick to inspire students to learn through creation. With the advent of various LEGO milestones, such as Technic, gears and powered functions, LEGO Education has incorporated these into their various offerings. LEGO Education sets are used in classrooms across the world and now a brand new product has been revealed. LEGO BricQ Motion is a tech-free product, with...
Let Creativity Bloom With New LEGO Botanical Builds
The LEGO Group has revealed additional details and images of the new LEGO® Botanical Collection of sets available from Friday. These new sets are part of the 18+ range, which is the new branding for the Creator Expert line. This change has really allowed the scope of sets to change and the Botanical Collection certainly reflects that. Both of these base sets are plants themed builds with a nice little Japanese Bonsai tree, which can...
LEGO Group Appoints New Chief Commercial Officer
The LEGO Group today announced the appointment of Colette Burke as Executive Vice President and Chief Commercial Officer effective January 1, 2021. Colette joins the LEGO Group from consumer electronics company, Bose Corporation, where she was Vice President Global Sales. During her 25-year career at Bose Corporation, she has held a wide range of commercial, general management and marketing roles of increasing scope and responsibility...
BrickLink Could Bring Rejected Ideas Project Back
Today, the LEGO Group have announced a collaboration between LEGO® Ideas and BrickLink where they’ll be moving forward with a pilot to realize more of the 10K designs from LEGO Ideas via the BrickLink Designer Program (formerly known as AFOL Designer Program). Many of the 10K fan designs that we’ve unfortunately not been able to produce over the years set have a passionate fanbase, who would love to see these project...
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