Official LEGO X Levi’s Product Range Revealed
Ever wanted to express your love of LEGO® through the medium of clothing? Well, the latest collaboration with Levi’s could be just what you’ve been waiting for. These two iconic brands are teaming up for a range of wearable goodies, made by Levi and inspired by LEGO. But these aren’t just Levi clothing with LEGO images plastered all over them, they actually feature patches of LEGO studs, offering a unique way to get...
Introducing The LEGO Star Wars Mos Eisley Cantina
In over 20 years of LEGO® Star Wars sets, never has there been a set filled with such a wretched hive of scum and villainy. The iconic Cantina from the original Star Wars movie has been recreated in part, only a couple of times in LEGO form; until now with the official reveal of the latest LEGO Star Wars Master Builders Series set. The Mos Eisley Cantina first appeared during Luke’s visit to the Mos Eisley spaceport on his home...
Sainsbury’s Confirm Return Of LEGO Trading Cards
Sainsbury’s has today confirmed the return of one of its most popular collectables of all time – the LEGO® Trading Cards, which will return on 16th September for six weeks. The theme for the third series is food, with the album LEGO Create The World Living Amazingly aiming to inspire and educate children about different foods from around the world, and will take children on a journey to discover where on the planet different...
LEGO Group Appoints New Chief Financial Officer
Along with the announcement of the financial results for the first half of 2020, the LEGO Group has today announced the appointment of a new Chief Financial Officer. Jesper Andersen will join the LEGO Group as both as Executive Vice President and Chief Financial Officer from October. Learn more below. The LEGO Group appoints Jesper Andersen as Chief Financial Officer BILLUND, September 2, 2020: The LEGO Group today announced the...
LEGO Group Delivers Double-digit Growth In 1H 2020
The LEGO Group has today announced its financial results for the first of 2020 and it’s no surprise that revenue has grown. Despite COVID-19 impacting retail locations and production in some countries, people took to building LEGO® sets in vast number as they stayed at home. This has seen double-digit sales increases in all major regions. One of the most impressive facts is that traffic to LEGO.com doubled, with over 100 million...
LEGO Join Forces With Ellen MacArthur Foundation
Today, the LEGO Group has joined the Ellen MacArthur Foundation as part of its commitment to becoming a more circular business. The Ellen MacArthur Foundation is the global leader in circular economy while the LEGO® System in Play inspires endless play possibilities that supports the principles of circular design. The quality and durability of LEGO products mean they can be reused and passed down through generations, while remaining...
Go Through The Bricks & Bring Diagon Alley To Life
LEGO® fans can bring the new Harry Potter Diagon Alley set to life in a unique way thanks to the new Through the Bricks digital experience. Scanning a special QR portal takes you to a digital recreation of the Diagon Alley set. Here you can discover the incredible details built into the new set and see some of the various Minifigures visiting the various Diagon Alley shops. Of course, the best way to experience this magical new set is...
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