The Hundred Partner With The LEGO Group
Jul07

The Hundred Partner With The LEGO Group

This Summer will see a new cricket tournament launch called The Hundred. This 100-ball tournament has been created by ECB as a faster-paced take on cricket with a focus on attracting younger fans to the sport. The Hundred has teamed up with the LEGO Group and Sky Sports to help spread the word. As well as the video, you can watch below, various pieces of LEGO content will be shared across Sky’s media platforms, including Sky...

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Introducing The LEGO Ideas Seinfeld Set
Jul05

Introducing The LEGO Ideas Seinfeld Set

Long before FRIENDS or Big Bang Theory, Seinfeld commanded the attention of TV audiences throughout the 90s. Created by Larry David, best known for his work on SNL and Curb Your Enthusiasm along with Jerry Seinfeld, known for his stand-up routines and the Bee Movie. As the show marks the anniversary of the first episode airing in 1989, LEGO® Ideas has officially unveiled its latest set. The Seinfeld set was designed by Fan Designer...

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Recap The First Ever LEGO CON Event
Jun26

Recap The First Ever LEGO CON Event

LEGO® CON is over and it’s safe to say for a first attempt things went pretty well, despite a brief technical hitch. During the show, we were treated to the first official look at some upcoming sets including LEGO Star Wars and the new LEGO Super Mario range. The latest LEGO Ideas set was also revealed to be the Foosball Table. Interviews with the LEGO Design Team, NASA astronaut Mike Massimino and Mojang Studios’ Chief...

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BrickLink Designer Program First Round Projects Revealed
Jun24

BrickLink Designer Program First Round Projects Revealed

Today, BrickLink announces the first round of crowdfunding for the BrickLink Designer Program. This gives various previous 10K LEGO Ideas project which didn’t make the cut, another chance to be turned into buildable sets. The first round of 8 sets can be pre-ordered from July 1st. The first of these projects to reach 3,000 pre-orders will be produced by BrickLink. Check out the first 8 projects below. Announcing the first round...

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The LEGO Group Unveils Flagship New York Store
Jun24

The LEGO Group Unveils Flagship New York Store

As reported last year the LEGO® store in New York has moved to a new location and today the LEGO Group have shared a look inside their flagship New York store. This new 10,000 square-foot two-storey store is one of the largest LEGO stores in the world and offers a look into the future of LEGO retail which is being dubbed ‘retailainment’. The new 5th Avenue store is packed with new concepts and leans heavily into it’s...

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Prototype LEGO Brick Made From Recycled Plastic
Jun23

Prototype LEGO Brick Made From Recycled Plastic

The LEGO Group has committed to finding a sustainable and safe material to be used to create future LEGO® elements. So far this has resulted in a small selection of plant elements being created from plant-based plastics. The next step in sustainability is a brand new prototype brick crated from recycled plastic bottles. A one-litre bottle can be transformed into raw material to create around ten 2×4 bricks. Although these brand...

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LEGO Education Joins Forces With NASA
Jun21

LEGO Education Joins Forces With NASA

LEGO® Education is teaming up with NASA and the Artemis I team to bring students and teachers some spaced-based STEAM learning. Build to Launch will explore the technology, STEAM concepts and careers behind the Artemis I mission to the Moon. The LEGO Space Team and their Artemis I team counterparts will take budding space techs on a 10-week interactive digital learning adventure. Learn more about LEGO Education & NASA Build To...

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