LEGO MASTERS US Takes Over Fox Studio Lot
With the series premiere of the US version of LEGO® MASTERS just over a week away, Fox Studios are going all out to promote their version of the hit UK series. As well as holding a LEGO MASTERS building event roadshow at various US shopping centres, the Fox Studio lot has been given a LEGO makeover. Those in the US can also try their hand at digital building with a special LEGO AR building website via smart devices. Although based on...
LDC Birmingham Master Builder Inspires Creative Play
Tomorrow LEGOLAND™ Discovery Centre Birmingham celebrating National LEGO® Day. The attractions Master Model Builder, Michelle is the only female to hold the role in the UK. Michelle beat over 7,000 applicants to the job and now inspires young girls and boys to build beyond their imagination. Including a team of 20 specially selected kids between the ages of 5 and 12, who make up the Creative Crew. They will join Michelle at the...
LEGO Hidden Side Multiplayer Demo At Smyths
The new range of LEGO® Hidden Side sets have added multiplayer features to the AR gameplay and Smyths Toys superstores will be holding a series of in-store set demonstration events to let you try it out. You’ll be able to check out the latest sets in person, see how they transform when gloomed and bring them to life with AR multiplayer functions. The LEGO Hidden Side In-store Demo events takes place at almost every Smyths Toys stores...
LEGO Old Trafford Designer Signing Event
The LEGO® Store in Leicester Square will be hosting a Designer Signing Event for the new LEGO Creator Expert Old Trafford set. On February 9th, between 12pm – 3pm, Michael Psiaki, the designer of the new set will be on hold to sign copies of the set. It would of made more sense if the signing was being held at the Manchester LEGO store, but I guess it’s easy for those from Billund to arrive and depart from London. Plus...
LEGO Hidden Side Named Toy Fair Editor’s Choice
Yesterday it was revealed that the LEGO® Hidden Side set was included in this years Hero Toys line-up. Today it’s been announced that the Hidden Side Haunted Fairground set has been named the overall winner of Editor’s Choice Awards. The set is one of the six new ones released just after Christmas and it features multiplayer AR functions, coupled with traditional LEGO building play. LEGO Hidden Side is the first of many...
It’s Toy Fair Time
Toy Fair season has kicked off in London today, as the annual London Toy Fair opens its doors for three days of toy filled fun. The LEGO Group have a presence at the event, with both a ‘public’ stand and a private area, showing off some secret LEGO® goodies. Last year we got a product revealed, with The LEGO Movie 2 Rexcelsior being unveiled at the show. Images won’t be allowed as usual but if any news comes from the...
Brickish Weekend Celebrates 10th Anniversary
The National Space Centre in Leicester will once again be playing host to their annual LEGO® event – Brickish Weekend. This year the event celebrates its 10th Anniversary, so it’s set to be an extra special event. On March 14th & 15th visitors to the Space Centre can immerse themselves in one of the largest displays of LEGO creations in the UK. Members of the Brickish Association will be on hand to show off their amazing...
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