LEGO Insiders Private Shopping Events
Sep17

LEGO Insiders Private Shopping Events

LEGO Insiders are invited to sign up for a private shopping event at their local LEGO Store this November. Guests will enjoy early access to the store before opening hours with personalised, one-to-one gift recommendations from expert Brick Specialists to help find the perfect LEGO gifts for everyone on their list, and an exclusive Minifigure Factory building activity where guests can customise their own “ugly sweater” in LEGO brick...

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LEGO Stores Batman Make & Take Event
Sep07

LEGO Stores Batman Make & Take Event

Next month, select LEGO® stores will be hosting a free LEGO Batman Bust Make & Take event. LEGO Stores in the UK, Europe and North America will let visitors collect and build the free set, which marks the 20th Anniversary of LEGO Batman, from selected stores and take it home with them. The Make & Take event will be available in selected UK and Irish stores on September 19th between 10:00 – 12:00 and again on September 20th...

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LEGO Stores Mini Castle Make & Take Event
Aug24

LEGO Stores Mini Castle Make & Take Event

Next month, select LEGO® stores will be hosting a free LEGO Mini Castle Make & Take event. LEGO Stores in the UK and Europe will let visitors collect and build the free set from selected stores and take it home with them. The Make & Take event will be available in selected UK and Irish stores on September 5th between 10:00 – 12:00 and again on September 6th between 12:00 – 14:00. Selected European stores will also be running...

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LEGO Games At Gamescom 2026
Aug22

LEGO Games At Gamescom 2026

The LEGO Group will once again be attending Gamescom next week, and there are plenty of rumours floating around as to what could be revealed during the annual event. First up is the possible reveal of a LEGO-themed version of the popular city management game, Cities: Skylines. Published by Paradox Interactive, the game series lets you build a vast city. Rumours suggest a LEGO® version of the game has been in development and would...

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Pokémon GO LEGO Content Available Today
Aug03

Pokémon GO LEGO Content Available Today

To celebrate the launch of the new LEGO Pokémon sets, selected LEGO Stores have been transformed into Pokémon Trainer Centres. Visit a participating LEGO store in Australia, France, Great Britain, Germany, Poland, and the United States, where you can take part in special Raids, capture special Pokémon and take part in a LEGO-themed Stamp Rally. LEGO Stores have special PokéStops which offer special stickers and Timed Research. You can...

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Free LEGO Pokémon Goodies This Weekend
Jul31

Free LEGO Pokémon Goodies This Weekend

This weekend will see several new LEGO® Pokémon sets released, which include the new SMART Play range. To celebrate the launch, there will be various free LEGO goodies to collect from a selection of retailers. Here’s what you can get and where to collect them from this weekend. LEGO Pokémon Trainer Target Make & Take In the UK, you’ll be able to visit Smyths Toys, The Entertainer and Jadlam Toys to collect a free LEGO...

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LEGO Games Returning For Gamescom 2026
Jul20

LEGO Games Returning For Gamescom 2026

It’s been confirmed that the LEGO Group will be back at Gamescom for 2026. They have been at the past few events where new LEGO® Games have been revealed, along with having a stand and unveiling new LEGO products. Exactly what can be expected from the LEGO Group’s presence at the annual gaming showcase isn’t clear, but we’ll learn more next month. Gamescom takes place between August 26th and 30th. Opening Night...

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