This time last year the LEGO® House opened its doors, with one goal – to be the ultimate destination for LEGO fans. Located in Billund, Denmark, the LEGO House was the brainchild of Kjeld Kirk Kristiansen, former president of the LEGO Group and grandson of the founder of LEGO. Kjeld envisioned an area in the home town of LEGO, which could incorporates the long history of the LEGO brand and show how the brick has inspired play for over 60 years. The story of how the LEGO House came to be, can be seen in the award-winning Netflix documentary, LEGO House – Home of the Brick.
The LEGO House features a number of unique zones each offering a variety of fun and interactive activities to enjoy. With the centrepiece of the LEGO House being the Masterpiece Gallery, home to a trio of brick-built dinosaurs and a number of inspiring builds from builders and LEGO fans from across the globe. Within the centre of the LEGO House, is a huge LEGO tree, which represents the LEGO Groups carpentry roots and how LEGO helps to grow creativity in kids and adults alike. The branches of tree feature fun scenes representing a number of key LEGO themes.
The attraction came to the attention of many through the hit Channel 4 TV show, LEGO MASTERS. The prize for those crowned winners of the series, would be to have their final super build displayed in the LEGO House. With both pairs of finalists getting the honour of displaying their creations there in the end.
The LEGO House has also been used to launch new LEGO products, like the Technic Buggati. As well as hosting various events such as the Fairy Bricks World Record breaking mosaic build. There has also be various exhibits showcased there including the 60th Anniversary of the Brick Clock collection and 10 years of LEGO Ideas. These change on an ongoing basis meaning there is always something new to discover.
As well as showcasing the LEGO brand with a number of fun things to see and do, the LEGO House is also home to a number of exclusive items. These include an updated version of the LEGO Architecture LEGO House set. The original concept model was created for the businesses around Billund to sell, during the time the LEGO House was being constructed. The new version includes the coloured sections of the house and costs 449 DDK.
At the centre of the house is a huge brick-built tree, this has been recreated as a special limited edition set, which can only be purchased in the LEGO House store. (This costs 599 DKK) There’ll you’ll also find exclusive keychains, Pick-A-Brick builds and t-shirts. All of which can’t be found anywhere else.
Plus there is a special book, which tells the story of the LEGO House from concept to creation. Building a Dream, is only available to purchase from the LEGO House and is a great souvenir of your time at the attraction. This cost 249 DKK
