LEGO UK have partnered with Argos to promote the Hidden Side sets this Halloween. The partnership will see the Argos Tottenham Court Road store transformed into ‘Arghost’ with hidden spooks to find across two floors of the store. Ghost Hunter and former Blue Peter presenter Yvette Fielding will be on hand to tell ghost stories and lead a ghost walk around the haunted store. As budding ghost hunters journey around the store, they will be able to use the Hidden Side AR app and discover the full range of LEGO® Hidden Side sets. Those who dare discover the Hidden Side at Arghost will also get a free LEGO Hidden Side toy. The event takes place on October 27th.
Via Campaign Live