German Toy Fair – LEGO To Increase Focus On AFOLs
The Nuremberg Toy Fair continues today and LEGO® Germany have issued an update concerning how well LEGO is doing over in Germany. LEGO sales in Germany soar a slight rise compared to the previous year and LEGO remains the market leader in the German toy market. But the biggest information to be taken from their press release, is the increased focus on the AFOL market. Every tenth Euro spent on LEGO is from sales to adults builders....
Life-sized VW Camper Built From LEGO Bricks
Building life-sized vehicles with LEGO® bricks is all the rage these days. Despite their prevalence each new build never ceases to amaze. Over in Munich at f.re.e trade fair, a life-sized Volkswagen camper has been unveiled. This lates LEGO Big Build measures over five metres in length and stands two metres tall, plus it features that all important pop-up roof. The insides are equally impressive with everything you need for a perfect...
Upcoming New LEGO Products Revealed In Germany
The LEGO Group have provided an official round-up of all the reveals and announcements made by LEGO GmbH during the Nuremberg Toy Fair event in Germany. As well as the introduction of Technic Control+ and a huge new Technic set based on the Liebherr R 9800 Mining Excavators, it was revealed that LEGO® City, LEGO Friends, LEGO DUPLO, LEGO Star Wars, NINJAGO and Technic were among the top selling themes in 2018. Plus the connection...
Nuremberg Toy Fair 2018 Day 2 LEGO News Round-up
Although most of the LEGO® news from the Nuremberg Toy Fair dropped yesterday, now the teams from both Zusammengebaut and Promo Bricks have had time to catch a breath, there are a few additional details from the event. You can check out what was reported yesterday here and as will all news from the German Toy Fair, be sure both of the sites mentioned above to learn more. Unikitty Collectible Series has been confirmed. As we first...
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