John Lewis Partners With LEGO For Santa Visits
Nov10

John Lewis Partners With LEGO For Santa Visits

UK retailer John Lewis has partnered with the LEGO Group to bring a little brick magic to Christmas. Santa and his elves will be visiting selected John Lewis stores in the lead-up to Christmas and if you visit him you’ll be treated to a LEGO® or DUPLO gift. There are two Santa’s Grotto experiences – The Magic Tree and Meet Santa. At the Magic Tree events, you’ll plant a magic bean and decorate the resulting...

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LEGO Stores To Host Build To Give Events
Nov09

LEGO Stores To Host Build To Give Events

This month selected UK and European LEGO® Stores will be running Build To Give event. You’ll be able to collect a free buildable LEGO gift from selected stores in November. Make sure you share your creation online using the #BuildToGive hashtag. The Build To Give event will be available in stores on November 12th, 13th, 19th and 20th only (times may vary). A limited quantity will be available each day and will be distributed on a...

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LEGO Stores Free Halloween Make & Take Events
Oct10

LEGO Stores Free Halloween Make & Take Events

Later this month selected UK LEGO® Stores will be running a Halloween Make & Take event. You’ll be able to collect a free buildable LEGO Frankenstein’s Monster from selected stores in October. You’ll be able to take your Make & Take build home with you. The Make & Take event will be available in stores on October 29th between 10:00 – 12:00 and on October 30th between 12:00 – 14:00 (times may vary). A limited quantity...

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LEGO Stores Trick Or Trick Treasure Hunts
Oct04

LEGO Stores Trick Or Trick Treasure Hunts

It’s October, which means spooky things are afoot. To celebrate All Hallows’ Eve various LEGO® stores are holding spooky in-store events. Head to your local store between October 24th to the 30th and find all the pumpkins hidden around the store to receive a free gift. While stocks last. Check with your local store for more details, not all stores will be participating. Don’t forget to look out for the special...

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Select LEGO Stores To Host LEGO Lates Events
Sep28

Select LEGO Stores To Host LEGO Lates Events

Select LEGO® stores are set to host LEGO Lates, these after-hours, adults-only events are happening in a trio of stores in cities around the world including London, Shanghai and New York. Each event has a different theme and will include special guests who will help those attending the events, with hands-on experiences. Each event requires tickets, with most already sold out. But you can learn more here and details about the first...

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UK LEGOLAND Locations To Temporarily Close
Sep14

UK LEGOLAND Locations To Temporarily Close

Merlin Entertainments has announced all of its UK attractions will close this upcoming Monday as a mark of respect following the death of Queen Elizabeth II. That will include LEGOLAND Windsor Resort, LEGOLAND Discovery Centre Birmingham and Manchester along with LEGOLAND Hotels. With the state funeral taking place on Monday, the closures will allow staff and guests to pay their respects to Her Majesty. Guests who have tickets booked...

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LEGO Stores Space Shuttle Free Set Events
Sep10

LEGO Stores Space Shuttle Free Set Events

This month LEGO® Stores will be running a space-themed Make & Take event. You’ll be able to collect a free buildable LEGO Space Shuttle from selected stores later this month. You’ll be able to take your build home with you. Dates and timings differ depending on your local store. Building activities in-store may be limited due to the safety of visitors and staff, check with your local store for more details, terms and conditions...

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The LEGO Group Returns To London Toy Fair
Sep08

The LEGO Group Returns To London Toy Fair

Toy Fair season returns very soon and many of them will be happening as in-person events including the London Toy Fair. As the exhibition space has now sold out, it’s been confirmed that the LEGO Group will have a space there. They will once again be taking over the Olympia Room, where many of the new sets and product ranges for 2023 will be on show. Although things have changed a lot in the last couple of years, I doubt we’ll...

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