As I reported this morning a number of LEGO® sets have been named in the Toy Retailers Association DreamToys list. One set made the Top 12 and that set is the Harry Potter Knight Bus, which has appeared on a number of top toy list this year. LEGO UK have sent over a press release, which you can read below.
THE LEGO® HARRY POTTER™ KNIGHT BUS NAMED AS ONE OF THE TOP PRODUCTS FOR CHRISTMAS 2019 IN DREAM TOYS LIST
13th November 2019 – The LEGO Harry Potter™ Knight Bus has been named as one of the top products for Christmas 2019, in the independently judged Dream Toys Top 12 list, released today.
The LEGO Harry Potter™ Knight Bus (RRP: £34.99) was named as one of the Dream Toys Top 12 Toys for Christmas 2019 – in a list voted for by judges from influential members of the toy industry, including top retailers and brands. This follows a 2018 win for the LEGO Harry Potter™ Hogwarts™ Great Hall, which went on to be one of the LEGO Group’s best-selling toys of 2018 (NPD data Oct 2019).
Part of the latest LEGO Harry Potter™ range, and based on the third novel from the series, Harry Potter and the Prisoner of Azkaban, the LEGO Harry Potter™ Knight Bus features 403 pieces and is recommended for builders aged 8+.
Featuring three new-for-June-2019 LEGO Harry Potter™ Minifigures, including Harry Potter, Stan Shunpike and Ernie Prang, this three-level bus features a hinged side panel for easy access to the interior, and a removable roof to reveal the upper deck. With a sliding bed and swinging chandelier also, this magical toy bus playset is bursting with play potential.
More information on the set can be found below and on LEGO.com: https://www.lego.com/en-gb/product/the-knight-bus-75957
Marius Lang, Head of Marketing, UK & Ireland said: “It’s a fantastic feeling to have our LEGO Harry Potter™ Knight Bus named as one of the top 12 products this Christmas.”
“With products from across our diverse portfolio recognised by the industry’s top figures, we’re pleased at the positive impact LEGO play continues to have on children’s creativity and imagination.”
“As we head into the festive season, we can report that we are currently the number one toy manufacturer in the UK (as of October 2019). This is truly testament to the commitment that The LEGO Group has upheld for over 60 years to only release sets and ranges that provide endless fun and creativity through our iconic brick system.”
Elsewhere at Dream Toys, six other LEGO products were included in the long list of top products– with products from the LEGO DUPLO, LEGO Friends, LEGO City, LEGO Marvel Avengers, LEGO Technic and LEGO Star Wars ranges all featuring.
Seven LEGO Group products total were named in the Dream Toys long list of 72 products in 2019
- LEGO Harry Potter™ Knight Bus (RRP: £34.99)
As featured in Harry Potter and the Prisoner of Azkaban, this 3-level bus includes three new-for-June-2019 LEGO Harry Potter™ Minifigures
- LEGO Friends Rescue Mission Boat (RRP: £84.99)
Part of the LEGO Friends Sea Life range, kids can cruise the oceans with Olivia, Andrea and Mia to save sea creatures from harm
- LEGO City Deep Space Rocket and Launch Control (RRP: £89.99)
A NASA-inspired rocket launch set including astronaut, scientist, robots and more Minifigures
- LEGO DUPLO Submarine Adventure (RRP: £17.99)
An educational bath toy for toddlers that provides lots to learn and talk about as young children pretend to film the whale and fish with the toy camera. The toy submarine floats and bubbles on the surface as the whale glides by and the fish blows bubbles below, with two diver figures included
- LEGO Technic Land Rover (RRP: £159.99)
A brand-new LEGO Technic product that sees the iconic 2019 Land Rover Defender recreated as an authentically-detailed, multifunctional LEGO Technic model
- LEGO Marvel Avengers War Machine Buster (RRP: £29.99)
Help save Ant-Man from Thanos’ Outriders with this playset that includes four Marvel Universe Minifigures and an awesome posable mech that features an opening minifigure cockpit, 6-stud rapid shooter, 2 detachable stud-shooting cannons, 2 flick missiles, gripping hands and an opening storage compartment for extra ammo
- LEGO Star Wars Yoda™ (RRP: £89.99)
A must-have for any Star Wars fan, this set gives builders the opportunity to create a detailed, brick-built Master Yoda with his green Lightsaber, on a display stand – with fact plaque and Minifigure
Dream Toys is a media initiative run by the Toy Retailers Association and supported by members of the British Toy and Hobby Association. A seventy two-strong long list is selected from the votes of a panel of industry figures, before a final top 12 is announced at the event.
For more information, visit: https://www.toyretailersassociation.co.uk/dream-toys