A Look At LEGO…. Elves
Feb25

A Look At LEGO…. Elves

When LEGO® Friends was introduced in 2012, it split the LEGO community. Some loved its use of new and unique colours, whilst others lambasted the inclusion of mini-dolls in place of minifigures and its focus toward the female market. This ‘genderizing’ of toys is nothing new but the mainstream media soon jumped at the chance to criticize The LEGO Group for its new ‘girly LEGO’. But despite all the controversy, LEGO Friends...

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A Look At LEGO…. Harry Potter
Feb17

A Look At LEGO…. Harry Potter

This year LEGO® returns to the Wizarding World of Harry Potter with an array of new playsets, collectable minifigures and BrickHeadz, but this isn’t the first time Potter and chums have appeared in LEGO form. Way back in 2001 the LEGO Group signed a deal with Warner Bros. to release a number of sets based on the Harry Potter film series, which in turn were based on J.K Rowling’s extremely successful series of books. During...

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A Look At LEGO…. Black Panther
Feb13

A Look At LEGO…. Black Panther

To mark the UK opening of Marvel Studio’s Black Panther, we’ve taking a trip to Wakanda for our latest A Look At LEGO®…. special feature. Despite only having a short venture in the Marvel Cinematic Universe, Black Panther has already had an impressive LEGO career. Long before appearing in a LEGO set, T’Challa made his debut in digital form as part of the first LEGO Marvel video game. Since then the defender of...

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A Look At LEGO…. Dino
Feb05

A Look At LEGO…. Dino

With news that we’ll be seeing even more Jurassic World LEGO sets later this, based on the movie sequel from Universal Pictures. We thought we’d take A Look at LEGO®…. Dino, the dinosaur based one-off theme first released back in 2012. For those familiar with the LEGO Dino theme, it had very similar to the story and feel to that of the Jurassic Park films. After dinosaurs mysteriously materialised deep in the jungle after traveling...

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A Look At LEGO…. Where It All Began
Jan28

A Look At LEGO…. Where It All Began

Since the LEGO Group was founded in 1932, it has come a long way over the past 80 years. Beginning life as a small carpenter’s workshop in Billund before evolving into a modern, global enterprise that is now one of the world’s largest manufacturers of toys and most powerful brands. The LEGO® brick in its present form, was launched in 1958 and patented in the same year. Although the brick was inspired by a similar one from UK company...

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A Look At LEGO…. Hamleys Royal Guard Minifigure
Dec17

A Look At LEGO…. Hamleys Royal Guard Minifigure

When we first covered the news that Hamleys would be getting an exclusive minifigure little did we know how much it would take the world by storm. People are going nuts for the little Royal Guard who can currently be found in Hamleys Regent Street store. We’ve seen the packet and the minifigure out in the wild but now with have a better look at the little fellow thanks to Hamley’s very own Mark Philip Campbell. The Royal...

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A Look At LEGO…. LEGO Fans
Nov10

A Look At LEGO…. LEGO Fans

Today we take A Look at LEGO®.... LEGO Fans, no that isn’t a typo. With the early release of set 70656: garmadon, Garmadon, GARMADON, we noticed one of the minifigures included in the great new set is sporting a funky t-shirt, with a familiar logo upon it. But this isn’t the first time, a long retired LEGO themes have been celebrated via the medium of clothing. One of the first examples of showing some LEGO love occurred...

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